Submitted by Grish on Fri, 08/13/2010 - 08:15
Posted in
I know how it works at those liquidation sales. The third party comes in (the liquidator hired to get rid of the inventory) raises all the prices, then slashes them 20%-75% or whatever. So why isn't that illegal in Massachusetts? It certainly seems unfair and deceptive to me.
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Editor's Response
I suppose it would depend on the specific circumstances. I agree with you, if the liquidator comes in and simply marks up the price to some ridiculous amount that has no relationship to the actual cost of the product, then takes 70% off of that new price then, yes, that sounds like a false sale and an unfair or deceptive practice. More commonly, however, the liquidator will mark the product up to the "suggested retail" or the highest price that the store charged for the item in the last year. Then, from there, they mark it down. So, in reality, you may be buying the product at a normal discounted price, similar to a price you might find in a Sunday advertisement or at the store's competitor. The only way to know for sure is to comparison shop to see what the item is actually selling for. Good luck. For information about illegal pricing tactics, visit our MA Consumer Law Discussion Forum.